Marketing & Sales

81 articles

Selling is facilitating customer progress: consumer psychology, iterative funnels, strategic pricing, and the art of ethical persuasion based on real value.

The Camry Outperformed the Prius and Toyota Celebrated
FeaturedMarketing & SalesApril 13, 2026

The Camry Outperformed the Prius and Toyota Celebrated

When an iconic product sees a 41% drop in sales in a quarter and the company responds with calculated indifference, it signals a deliberate architectural decision.

Khloé Kardashian and It's a 10's Bet on Non-Customers of Haircare
75

Khloé Kardashian and It's a 10's Bet on Non-Customers of Haircare

How Delta Charged 20% More for the Same Seat for 15 Years
86

How Delta Charged 20% More for the Same Seat for 15 Years

Streamers Don’t Want Podcasts, They Want Buyers Who Stay
87

Streamers Don’t Want Podcasts, They Want Buyers Who Stay

Ogilvy Names Its First Chief Innovation Officer, Revealing a Deeper Commitment than a Title
89

Ogilvy Names Its First Chief Innovation Officer, Revealing a Deeper Commitment than a Title

RET Ventures Bets on the Future of Renting with ChatGPT
80

RET Ventures Bets on the Future of Renting with ChatGPT

SpaceX's IPO and the Psychology of Selling the Cosmos to Ordinary Citizens
75

SpaceX's IPO and the Psychology of Selling the Cosmos to Ordinary Citizens

Why Used Electric Cars Are Selling More Than Ever as New Sales Collapse
82

Why Used Electric Cars Are Selling More Than Ever as New Sales Collapse

African Swine Fever Reveals Structural Fault in Spanish Industry
69

African Swine Fever Reveals Structural Fault in Spanish Industry

When Stopping the Product Talk is the Best Sales Strategy
91

When Stopping the Product Talk is the Best Sales Strategy

McDonald's Turns to Chicken as Others Compete for Burgers
88

McDonald's Turns to Chicken as Others Compete for Burgers

Why Advertisers Bet on Broken Brackets More Than Winners
87

Why Advertisers Bet on Broken Brackets More Than Winners

The Man Who Got Botox and The Funds That Knew It
88

The Man Who Got Botox and The Funds That Knew It

Domino's Used AI for Less, Not More
93

Domino's Used AI for Less, Not More

Google Vids and the Race to Democratize Video Production with AI
87

Google Vids and the Race to Democratize Video Production with AI

Why Tostitos Painted Corn on Their Bags and Reclaimed Lost Trust
74

Why Tostitos Painted Corn on Their Bags and Reclaimed Lost Trust

Sam's Club Raises Membership Fee and Reveals Hidden Business Insights
89

Sam's Club Raises Membership Fee and Reveals Hidden Business Insights

Faraday Future Bets on Robots for Its Survival
60

Faraday Future Bets on Robots for Its Survival

Panera and the Cost of Ignoring What Customers No Longer Forgive
88

Panera and the Cost of Ignoring What Customers No Longer Forgive

Pinterest and the Silent Collapse of an Advertising Promise
0

Pinterest and the Silent Collapse of an Advertising Promise

OnePlus Exits Physical Stores in India and Reveals Charging Issue
75

OnePlus Exits Physical Stores in India and Reveals Charging Issue

When the Jury Condemns the Algorithm You Created for Children
89

When the Jury Condemns the Algorithm You Created for Children

Raspberry Prices Double, and the Problem Isn’t the War
87

Raspberry Prices Double, and the Problem Isn’t the War

Amazon Sells Headphones at 40% Discount and Reveals Who Really Wins
89

Amazon Sells Headphones at 40% Discount and Reveals Who Really Wins

PubMatic Grows 10% as Clients Remain Hesitant to Move
86

PubMatic Grows 10% as Clients Remain Hesitant to Move

The Smartphone Industry Bet on AI, but Consumers Chose Battery Life
86

The Smartphone Industry Bet on AI, but Consumers Chose Battery Life

X's Advertising Boycott Was Legal and the Business Model Remains Broken
74

X's Advertising Boycott Was Legal and the Business Model Remains Broken

The Map Your Customer Uses to Find You
80

The Map Your Customer Uses to Find You

Meta Opens Threads to Advertisers and the Most Interesting Move is Not the Obvious One
74

Meta Opens Threads to Advertisers and the Most Interesting Move is Not the Obvious One

Zoom Sells Free Time, but Its Business Architecture Tells a Different Story
85

Zoom Sells Free Time, but Its Business Architecture Tells a Different Story

Meta Turns Creators into Sellers, Easing the Purchase Process
88

Meta Turns Creators into Sellers, Easing the Purchase Process

Thryv Unifies Marketing and Sales with AI, but the Real Risk Lies Elsewhere
89

Thryv Unifies Marketing and Sales with AI, but the Real Risk Lies Elsewhere

Meta Acquires Manus for $2 Billion and Campaign Analysts Should Be Concerned
76

Meta Acquires Manus for $2 Billion and Campaign Analysts Should Be Concerned

The Cost of Ranking Misinformation on Google is Less than Advertising Campaigns
88

The Cost of Ranking Misinformation on Google is Less than Advertising Campaigns

Apple Won the Lawsuit, but the Market is Already Favoring Another Side
87

Apple Won the Lawsuit, but the Market is Already Favoring Another Side

When Talent Votes with Its Feet: The Structural Flaw Behind the Exodus at ServiceNow
80

When Talent Votes with Its Feet: The Structural Flaw Behind the Exodus at ServiceNow

Dragonfly Energy Sold More, Lost More: Anatomy of a Bleeding Channel
75

Dragonfly Energy Sold More, Lost More: Anatomy of a Bleeding Channel

Uber Sold an Escape, Not a Ride
88

Uber Sold an Escape, Not a Ride

Anthropic Offers Off-Peak Hours and Reveals Cracks in Its Operational Architecture
68

Anthropic Offers Off-Peak Hours and Reveals Cracks in Its Operational Architecture

The Silent Adjustment Changing the Rules of the Video Game Business
87

The Silent Adjustment Changing the Rules of the Video Game Business

Why Airlines Can't Protect Themselves
86

Why Airlines Can't Protect Themselves

Dick's Acquires Foot Locker, Analysts Adjust Their Models
81

Dick's Acquires Foot Locker, Analysts Adjust Their Models

When Loyalty Programs Become a Friction Trap
86

When Loyalty Programs Become a Friction Trap

The Alumni Network as a Placement Machine in Consulting
86

The Alumni Network as a Placement Machine in Consulting

The Joint and the Marketing that Turns Wellness into Habit
91

The Joint and the Marketing that Turns Wellness into Habit

DevOpser Lite Raises the Bar for Speed and Security in Landing Pages
89

DevOpser Lite Raises the Bar for Speed and Security in Landing Pages

The New Advantage in AI Search Is Closing the Execution Gap
90

The New Advantage in AI Search Is Closing the Execution Gap

Advertising Shifts to Autopilot with AI
92

Advertising Shifts to Autopilot with AI

MrBeast Transforms Advertising into a Product and Challenges Agencies
92

MrBeast Transforms Advertising into a Product and Challenges Agencies

Gold Prices Rise Amid Geopolitical Tensions - Marketing Adaptations
89

Gold Prices Rise Amid Geopolitical Tensions - Marketing Adaptations

The Live Nation Agreement Unveils the Psychological Price of Monopoly
90

The Live Nation Agreement Unveils the Psychological Price of Monopoly

The Electric Car Slowdown in the UK Isn't About Technology: It's a Poorly Marketed Value Proposition
92

The Electric Car Slowdown in the UK Isn't About Technology: It's a Poorly Marketed Value Proposition

The End of Adore Me's Subscription Reveals Economic Limits of Automatic Payments in Intimate Apparel
89

The End of Adore Me's Subscription Reveals Economic Limits of Automatic Payments in Intimate Apparel

The Galaxy S26 Ultra’s Record Sales Aren’t Just About the Product, They’re About the Engineering of the Purchase ‘Yes’
91

The Galaxy S26 Ultra’s Record Sales Aren’t Just About the Product, They’re About the Engineering of the Purchase ‘Yes’

Big Y Celebrates 90 Years: The Risk of Growing Like Average Supermarkets
90

Big Y Celebrates 90 Years: The Risk of Growing Like Average Supermarkets

Robinhood's RVI Debut Reveals Challenges in 'Democratizing' Private Capital
87

Robinhood's RVI Debut Reveals Challenges in 'Democratizing' Private Capital

When Consumption Cools, Pricing Becomes a Friction Audit
91

When Consumption Cools, Pricing Becomes a Friction Audit

Costco Monitizes Loyalty: How Membership Fees Finance Pricing and Reduce Buyer Mental Effort
90

Costco Monitizes Loyalty: How Membership Fees Finance Pricing and Reduce Buyer Mental Effort

Ford and GM in F1: Renting a Marketing Lab Under Real Pressure
89

Ford and GM in F1: Renting a Marketing Lab Under Real Pressure

Target Transforms from 'Everything Store' to a Category-Driven Success Machine
91

Target Transforms from 'Everything Store' to a Category-Driven Success Machine

California Wine is Losing Not in the Vineyard, But in the Consumer's Mind
89

California Wine is Losing Not in the Vineyard, But in the Consumer's Mind

Mobile Advertising Has Transformed from a Channel to Surveillance Infrastructure: The Hidden Costs for Marketing
89

Mobile Advertising Has Transformed from a Channel to Surveillance Infrastructure: The Hidden Costs for Marketing

Agentic AI Doesn't Buy More Sales: It Redesigns the Structure that Enables Selling
89

Agentic AI Doesn't Buy More Sales: It Redesigns the Structure that Enables Selling

CRM-Telephony Integration: Addressing Control Anxiety Rather than Features
87

CRM-Telephony Integration: Addressing Control Anxiety Rather than Features

The End of 'More Networks' in Commerce Media: Winning Through Reduced Friction and Data-Driven Decisions
87

The End of 'More Networks' in Commerce Media: Winning Through Reduced Friction and Data-Driven Decisions

The Costco Dividend: Powered by Membership Psychology, Not Retail Sales
89

The Costco Dividend: Powered by Membership Psychology, Not Retail Sales

TikTok Didn't Sell Cottage Cheese: It Sold Certainty, Forcing Investments into Millions
91

TikTok Didn't Sell Cottage Cheese: It Sold Certainty, Forcing Investments into Millions

Target Uses Cereal Aisle as a Lever of Power: Less Synthetic Color, Less Mental Friction in Family Purchase
88

Target Uses Cereal Aisle as a Lever of Power: Less Synthetic Color, Less Mental Friction in Family Purchase

Saucony Invests in Long-Form Storytelling to Promote a Simple Idea: Run at Your Own Pace, Together
89

Saucony Invests in Long-Form Storytelling to Promote a Simple Idea: Run at Your Own Pace, Together

Hollywood Becomes a Sales Channel: When an Agency Packages Certainty for Brands
91

Hollywood Becomes a Sales Channel: When an Agency Packages Certainty for Brands

Corporate Marketing Goes Modular: Embracing Freelancers in Response to Productivity Pressure
89

Corporate Marketing Goes Modular: Embracing Freelancers in Response to Productivity Pressure

Salesforce and Evidence-Based Marketing: When AI Matters Only If Charged per Work Unit
82

Salesforce and Evidence-Based Marketing: When AI Matters Only If Charged per Work Unit

Novo Nordisk Lost the First-Mover Advantage: When the Market Punishes Friction and Rewards Certainty
87

Novo Nordisk Lost the First-Mover Advantage: When the Market Punishes Friction and Rewards Certainty

Portillo's and Its Expansion Challenge: A Matter of Perceived Value
65

Portillo's and Its Expansion Challenge: A Matter of Perceived Value

Domino's: More Than Pizza, An Unstoppable Growth Strategy
94

Domino's: More Than Pizza, An Unstoppable Growth Strategy

The True Challenge of the Subscription Model: Overcoming Cognitive Friction
86

The True Challenge of the Subscription Model: Overcoming Cognitive Friction

The True Value of Freemium: Turning Users into Real Revenue
89

The True Value of Freemium: Turning Users into Real Revenue